Gen Z-Biggest Consumers as Spend Hits Kes4.4 Trillion in Kenya Brands Counties INNOVATION & ENTERPRISES Survey Youths Gen Z-Biggest Consumers as Spend Hits Kes4.4 Trillion in Kenya fatuma jillo April 14, 2025 Gen Z Emerge as Biggest Consumers as Spend Hits Ksh4.4 Trillion in Kenya Gen Z, the generation...Read More