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The MultiChoice Talent Factory (MTF) East Africa Academy has celebrated another milestone with two feature films by the graduating class of 2024 premiering on Maisha Magic channels.
The films – Deadbeat and The Immersive Alarm – showcase the impressive skills honed by MTF graduates during their intensive 12-month programme at the academy.
The debut of the films on premium DStv channels Maisha Magic Plus and Maisha Magic East marks the culmination of their MTF journey.
The MTF Academy continues to bolster Africa’s film and television industry by equipping young talent with the skills necessary to produce high-quality productions.
The two films are testament to the programme’s tangible impact, offering hands-on experience and mentorship that elevates the standard of storytelling across the continent.
Deadbeat, which premiered on Maisha Magic Plus on 9 February, will air again on Maisha Magic East on 23 February. The film follows Nick Irungu’s chaotic journey after the death of his estranged father.
Forced to confront his father’s unresolved legacy, Nick embarks on a path of self-discovery, family reconciliation, and forgiveness.
The Immersive Alarm premieres on Maisha Magic Plus on 16 February and later shows on Maisha Magic East on 2 March.
It is the tale of a teenager who uses a time-travelling alarm clock to uncover the truth behind his father’s wrongful conviction. This suspense thriller explores themes of justice, corruption, and the complexities of family bonds.
“These exciting films both showcase the hard work, dedication, and creativity of our graduates,” says MTF East Africa Academy Director Victoria Goro . “The MTF programme provides a platform for young filmmakers to hone their skills and contribute to the growth of the African creative industry.
We are incredibly proud of their achievements and excited to share their stories with audiences across East Africa.”
The MTF programme, developed in collaboration with international partners such as the New York Film Academy and Zee World, provides students with unparalleled access to industry experts, masterclasses, and internship opportunities. This collaborative approach ensures that MTF graduates are equipped with the skills and networks necessary to thrive in the competitive film and television landscape.
For decades, MultiChoice has been more than just an entertainment platform; it has been at the forefront of shaping and developing the African television and film industry, creating opportunities and empowering the next generation of African storytellers.
The MTF programme not only enhances the skills of aspiring filmmakers, it also contributes to local economies and youth employment across the region.
By providing opportunities for skills development and mentorship from industry experts, MTF empowers the next generation of storytellers and strengthens the African film and television landscape.
Deadbeat airs on Maisha Magic East on 23 February at 21:00 EAT.
The Immersive Alarm premieres on Maisha Magic Plus on 16 February at 21:30 EAT and will air again on Maisha Magic East on 2 March at 21:00 EAT.