steven maseka 
MOGO Partners with Roam to Accelerate Adoption of Electric Motorcycles in Kenya;
- Roam and Mogo Finance enter a strategic partnership to revolutionize motorcycle retail in Kenya and East Africa.
- The partnership will start with three in-store MOGO locations in Nairobi, with ongoing discussions to expand to over 15 other locations across Kenya to get a large reach and better service for a broader market of customers.
Kenyan-based electric mobility pioneer, Roam, has announced a strategic partnership with Mogo, a prominent asset financier in East Africa. This collaboration marks a significant step towards advancing the adoption of electric motorcycles in Africa, empowering individuals to transition to electric motorcycles through a financing package that enables boda boda riders to increase their daily earnings by 30%.
This initiative enables Roam to scale quicker, accelerating the adoption of electric motorcycles to a broader market.
“We’re thrilled to partner with Mogo to tap into the expanding market of boda boda riders eager to transition to electric motorcycles amidst soaring petrol prices.” says Mikael Gånge, Co-Founder and Chief Commercial Officer of Roam.
“By leveraging Mogo’s expertise in asset financing, we’re able to offer flexible financing options that make sure customers save money on day one.
At Roam, our mission is clear, we want to provide the best and most affordable electric motorcycle to the market and Mogo is a great partner in accelerating that mission.”
Roam’s electric motorcycles represent a leap forward in sustainable transportation, offering advanced features and robust design tailored for various use cases, including personal commuting, cargo transportation, ridesharing, and taxi services.With Mogo’s support, Roam aims to accelerate the deployment of these electric motorcycles, driving positive environmental and socio-economic impact in communities across Kenya.
“Our partnership with Roam will expand access to electric motorcycles in Kenya,” says Rauls Leitis, Business Development Project Manager at Mogo. “We see that the electric motorcycle market is ever expanding and with Roam’s innovative products that enable customers to not only charge at home but also at the Roam Hubs, we believe the electric motorcycle market will eventually become larger than the petrol one.”
Mogo is also one of the first companies to buy Roam motorcycles for their internal staff and seen them perform well and now they are taking the next step and offering affordable financing for these motorcycles.
“The partnership will start with 3 in-store MOGO locations in Nairobi, with ongoing discussions to expand to over 15 other locations across Kenya to get a large reach and better service for a broader market of customers” added Rauls.
