mburu jeff 
Kenya is set to showcase its vibrant culture and sustainable advancements under the theme “Kenya Rising: From the Bottom Up” at Expo 2025 in Osaka,Kansai,and Japan, highlighting its progress in renewable energy, tourism, and trade.
Kenya’s participation in Expo 2025 underscores its dedication to driving sustainable development and empowering its people.
The pavilion will serve as a platform to showcase the transformative impact of innovation and collaboration on Kenya’s journey toward a sustainable future.
Visitors will experience firsthand how Kenya is leveraging its unique strengths to position itself as a leader in Africa’s economic and technological evolution.
The Kenya Pavilion will celebrate the nation’s growth and transformation, emphasizing its role as a hub for innovation and sustainability.
From its world-class renewable energy projects to its thriving tourism industry and vibrant cultural exports, Kenya will demonstrate how it is rising from the bottom up to create a brighter future for its people and the continent.
“Expo 2025 Osaka, Kansai, Japan is an opportunity for Kenya to share its story of resilience, innovation, and progress with the world,” says Ms. Floice Mukabana, Commission General for Kenya Section and the Chief Executive Officer, Kenya Export Promotion and Branding Agency.
Mukabana added that,” Through our pavilion, we aim to inspire global audiences by showcasing how Kenya is harnessing its cultural heritage and technological advancements to drive sustainable development and economic empowerment.”
The Kenya Pavilion will offer an immersive experience through interactive exhibits, cultural showcases, and engaging discussions, providing visitors with a deeper understanding of the nation’s achievements and aspirations.
It will spotlight Kenya’s advancements in innovation and technology, highlighting its leadership in fintech, mobile technology, and digital transformation.
Further, Kenya will showcase its prowess in renewable energy through its geothermal, wind, and solar projects; tourism through the country’s breathtaking landscapes, diverse wildlife, and rich cultural heritage; and trade and investment opportunities for global partnerships.
The nation invites the world to join in celebrating its journey and to explore the endless possibilities that Kenya has to offer.
Background of the theme
Kenya is championing its Bottom-up Economic Transformation Agenda, a transformative approach focused on grassroots development and economic empowerment.
By building on local initiatives, the nation aims to drive inclusive economic growth and uplift communities.
At the same time, Kenya is spearheading sustainable innovation, leading Africa’s climate action and renewable energy efforts, while expanding access to finance for its citizens.
Through its participation in global platforms, Kenya invites visitors to connect with its story,be inspired by its progress, and explore opportunities to partner, invest, and trade.
The goal is to spark meaningful engagement, offering visitors a deeper understanding of Kenya’s achievements in empowering lives and driving sustainable development.
By fostering actionable insights and a sense of responsibility, Kenya hopes to inspire individuals and communities worldwide to contribute positively to their own lives and the global community.
Exhibit details
The Kenya pavilion has been divided into 5 zones, highlighting Kenya’s rich cultural heritage, trade and investment opportunities, sustainable projects aligned to Kenya’s economic transformation agenda and an exploit of our key products that provide a solid foundation for modern development.
The focus will be on SDGs that are aligned to the Bottom-up Economic Transformation Agenda.
Through the series of interactive exhibits and immersive experiences, visitors will journey through Kenya’s diverse landscapes and communities, witnessing firsthand how grassroots efforts, supported by local innovation and international collaboration, are propelling the country towards sustainable development.
A key attraction is the Sample Bar Kenya which will offer an immersive experience where guests can interact with Kenya’s cultural heritage through Music.
Participants will be able to mix pre-recorded sound segments with other pre-recorded music, learn about the culture, craft unique auditory compositions, learn about different Kenyan Instruments and the communities they are from.
Visitors will also be able to sample Kenya’s iconic products; the pavilion will allow visitors to see, smell, touch and taste our tea, coffee, flowers, nuts among others
Key events relating to Kenya at the Expo
Kenya’s presence at the Expo will feature a series of dynamic activations and high-profile events to showcase its trade, investment, tourism, and cultural heritage.
Throughout the Expo period, visitors can engage in tea tasting, coffee cupping, and nuts sampling at the Kenya’s Non-Commercial Space, located directly opposite the Kenya Pavilion.
Key highlight will be the Kenya Week Celebrations that will kick-start with the Kenya Run at the Expo (Mini-Marathon), themed “Run with Champions” is scheduled for 22nd June 2025.
This will bring together elite Kenyan athletes to promote the country’s sporting excellence and showcase Kenya’s global image as a sporting nation.
In addition, on 23rd June 2025, Kenya will host the Kenya-Japan High-Level Business Forum, which will present Kenya’s trade, investment, and tourism opportunities to business executives from Japan, Southeast Asia, and the Far East.
The climax of the Kenya Week Celebrations will be the Kenya’s National Day of Honour on 24th June 2025 that will culminate in a Cultural Performance featuring Kenyan cultural music and dance.
President William Ruto is expected to be the Chief Guest during the hoisting of the Kenya Flag.
On 25th June 2025, Kenya will hold Diaspora Networking Dinner to provide a platform for engagements with Kenya’s Diaspora in Japan and the neighbouring countries.
Notably, Kenya will also host a Flower Day,where visitors will have an opportunity to learn about the world’s fourth largest exporter of cut flowers, producing vibrant blooms, nurtured in the fertile soils and favourable climate
