Hennessy, the world’s greatest Cognac, hosted an exclusive listening party for Nigerian rapper Patoranking’s latest album, “World’s Best,” at Vanguard Lounge, Westlands.
The event gathered together prominent musicians and music business stakeholders like Sauti Sol’s Bien Aime Baraza, Chimano, Boomplay representatives, lifestyle influencers, and media in the entertainment sector for an eclectic mix of Patoranking’s live performances from the album.This was his first time performing the entire album’s 15 tracks.
Hennessy has a special relationship with music culture and has played an important role in developing and shaping urban culture, offering a platform for new and established talents.Through other partnerships like Hip Hop at 50 with Hip-hop legend Nas, the brand continues to
shape urban culture by bridging different worlds and creative forms, the past and the present, and bringing together a diverse range of outstanding individuals.
Patoranking is a well-known character in African music, particularly in the Dancehall environment, which he has molded with his outstanding creativity, earning him millions of admirers, colleagues’ admiration, and essential prizes.
Consequently Hennessy as a Brand has always been massively adopted by music artists.The Rapper Nas has always been tarheted by Henne ssy which the culture embraced as a badge of success and good taste, and is particularly honored by this recognition..
However Hennessy is celebrating its 5oth Anniversary this year and its featuring various Artists and invites fans worldwide to raise their glasses to the birth of a cultural revolution that has reverberated through generations.
The World’s Best Album is set to be released on September 6.